Hey, I'm Brendan!
I’m a passionate industrial designer graduating from RIT. I approach design problems as a meaningful exploration, seeking the most methodical solution.
The action sports industry has always inspired me, both in design and as a lifestyle. I aspire to focus on this passion by designing for active sports, specifically motocross. My life motto is: “Build the lifestyle you wish to live by.”
Branch in full steel form
THE FINAL PRODUCT
I created a friction fit clamp that slides onto the
edges of Poppin’s Series A desk system.
Powder Coated Steel Bar Stock
The Real Thing
This was the final visual and functional prototype
that I created. While the real manufactured product
would likely be injection molded, I worked with a
welder to fabricate this prototype from steel in
three of Poppin’s colors.
BRANCH IN USE
"The Money Shot"
With three final prototypes, I was able to provide
Poppin with a way to visualize an office environment
where each employee had a desk clamp. Everyone
loved how Branch uniquely identified each
employee’s space while providing visual interest and
pops of color to the office as a whole.
SUCCESS!!!
WINNER
Poppin really loved my final design, and they
are considering putting Branch into production!
